Automated Campaign

Video Arts

  • Video Arts Essentials
  • Video Arts Code Red
  • Video Arts Essentials

About This Work

Video Arts was established in 1972 by a small group of television professionals, including John Cleese to deliver corporate training in an entertaining and engaging way. Since inventing the humour-based corporate training video they’ve helped organizations deliver learning to millions of employees. Famous for intelligent, entertaining and straight-talking training, the Video Arts solutions cover bespoke and off-the-shelf video, e-learning and mobile-learning courses designed to reach more learners in more places via laptops, tablets and smartphones. Designed by leading experts, like Dr Peter Honey, written by comic greats like Hugh Laurie and Armando Iannucci, and starring famous faces like John Cleese and Dawn French their must-have resources cover key training points for any successful soft-skills training programme.

Robert Alan took their Act-On online representation from rough comp to published presence. He designed and integrated graphics, developed web pages, and published production landing pages and interactive forms within an automated nurture campaign. Work included; graphics, HTML 5 Responsive Web Design development, Act-On administration, and production of promotional assets. Integrated components include; custom Act-On landing page and form templates.